Detailed Information
2BMGT10140 - Business Plan (Credit) - 2017 Sem. 2
This is a core course on the preparation of a Business Plan for a new business start-up. The key elements of a Business Plan are examined such as Formulating Objectives and Goals, Environmental analysis, Marketing Strategy selection, Operational Strategy selection Competitive analysis and Financial Strategy selection. Students will need to demonstrate the ability to develop and present the Business Plan. The course will be assessed on the completion of and the presentation of a detailed written project.
On completion of this module students should be able to:
- Understand the role and functions of Business Plan in the context of anew venture start-up.
- Demonstrate the ability to produce and present a detailed Business Plan.
- Understand and demonstrate the core principles of Formulating Objectives and Goals, Environmental analysis, Marketing Strategy selection, Operational Strategy selection Competitive analysis and Financial Strategy selection.
- Demonstrate the ability to develop and present the Business Plan.
Semester 2
Level 1
Lectures: Tuesdays, 11:00 - 13:00, starting 22nd January and ending 23rd April, 2019 - Room 106, Quinn School of Business
No tutorials.
Credit Students please take note of the dates below:
Term dates for revision: Saturday, 1 December - Sunday, 9 December
Term dates for exams: Monday, 10 December - Friday, 21 December
Open Learning Fee (with assessment) €500 per 5 credit module
Please note that it is not possible to pursue this module as an Audit Student
Upgrading from audit to credit: You may upgrade from being an audit student to a credit student up to three weeks into term. Please note, however, that you can't change back to being an audit student - if you decide not to complete the assignments and/or sit the exams, this will appear on your academic record.
Concessions
There are no concessions available for Open Learning modules.
Refunds
Refunds may in some instances be available for extenuating circumstances, such as serious illness, within two weeks of the start of the module. Requests for refunds must be submitted in writing, with supporting documents where appropriate.
C, P
A - Attendance E - Exam C - Continuous Assessment P - Participation
Bernard Faughey