Overview:
- Credits:
- 10.0
- Level:
- 4
- Semester:
- Spring
- Subject:
- Marketing
- School:
- Business
- Coordinator:
- Fergus Aherne
Show/hide contentOpenClose All
Curricular information is subject to change
1. Understand the critical drivers of change in current and future retail world.
2. Develop and understanding of the sources and principles of innovation.
3. Explore new technologies and the impact on future retail models, products and services.
4. Understand the fundamentals of digital transformation and change.
5. Experience retail case studies and meet with retail leaders to explore their challenges, opportunities and strategies to innovate.
Student Effort Type | Hours |
---|---|
Lectures | 36 |
Autonomous Student Learning | 200 |
Total | 236 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Continuous Assessment: Group Assignment | Week 3 | n/a | Graded | No | 10 |
Group Project: Group Project | Coursework (End of Trimester) | n/a | Graded | No | 40 |
Continuous Assessment: In class participation / attendance | Throughout the Trimester | n/a | Graded | No | 10 |
Essay: Individual Essay | Week 6 | n/a | Graded | No | 40 |
Resit In | Terminal Exam |
---|---|
Summer | No |
• Group/class feedback, post-assessment
Not yet recorded.