BMGT43850 Technology & Innovation Strategy

Academic Year 2023/2024

Technology and innovation are key strategic levers for competitive advantage, and their importance has further increased in todays’ digital economy. We take the perspective of CEOs and directors of large corporations to guide students through the understanding of how technological changes affect leading organizations, why they often fail to adapt, what are the strategies that new entrants use to attack through innovation, and how established companies can/should react in high-velocity and competitive environments.
This module will help participants to understand that creativity and innovation involve processes that can be designed, learned, and applied in order to increase their impact in intrapreneurial and entrepreneurial ventures. The module starts with a theoretical overview of innovation theories and concepts such as creative destruction, disruptive innovation and diffusion of innovation. They will be contrasted and discussed in great detail. Once these innovation theories are firmly understood will we explore the conditions under which creativity and innovation may proceed. For example, what is the impact of trust and reward on innovation? Also, what leadership behaviour is driving innovation and what leadership behaviour impacts innovation negatively. It will also explain how teams should be led to ensure that their ventures obtain the greatest benefit from creativity and innovation. The module will cover both theory and practice in innovation, and involve a mix of lectures, cases and practical applications including innovation in a range of fields and disciplines.
The objective of this course is to equip students with frameworks and examples regarding how companies develop technology and innovation strategies to gain and sustain competitive advantage.

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Curricular information is subject to change

Learning Outcomes:

Upon successful completion of this course, students will be expected to have acquired:
- a clear understanding of the innovation theories and how they describe and predict managerial behaviour
- a conceptual framework that will help them think about innovation and creativity
- knowledge to identify and initiate change in existing organisations to make them more innovative
- understanding of the drivers of technological changes and their consequences for organizations and markets
- approaches to use and apply existing models to predict strategic outcomes and changes in the competitive positioning of firms
- understanding of key concepts such as: industry evolution, product and process innovation, disruptive innovations, organizational adaptation, strategic alliances.
- in-depth strategic thinking through the new lens of innovation management
- skills in analysing complex situations and discuss them through case study analysis and presentation.

Student Effort Type Hours
Lectures

40

Specified Learning Activities

110

Autonomous Student Learning

100

Total

250

Requirements, Exclusions and Recommendations

Not applicable to this module.


Module Requisites and Incompatibles
Not applicable to this module.
 
Assessment Strategy  
Description Timing Open Book Exam Component Scale Must Pass Component % of Final Grade
Group Project: Final Group Project Paper Coursework (End of Trimester) n/a Graded Yes

100


Carry forward of passed components
Yes
 
Resit In Terminal Exam
Spring No
Feedback Strategy/Strategies

• Group/class feedback, post-assessment

How will my Feedback be Delivered?

Not yet recorded.

Summer
     
Lecture Offering 51 Week(s) - 44 Fri 09:00 - 17:00
Lecture Offering 51 Week(s) - 44 Mon 09:00 - 17:00
Lecture Offering 51 Week(s) - 44 Thurs 09:00 - 17:00
Lecture Offering 51 Week(s) - 44 Tues 09:00 - 17:00
Lecture Offering 51 Week(s) - 44 Wed 09:00 - 17:00
Summer
     

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