Module Details for the Academic Year 2018/2019

MIS10090 Data Analysis for Decision Mak

In the era of "Big Data", there is a challenge to turn data into insight. Data Analysis is the application of statistical techniques to describe and explore a set of data with the objective of highlighting useful information. Data Analysis is used to support evidence-based decision making.

This module is a foundation in data analysis for all business students and aims to serve the needs of subsequent courses in areas such as marketing, finance, accounting and business analytics. The three main areas introduced in this course are:
1/ Data Analysis using Excel: how to use a spreadsheet tool such as Excel. For example, to create a budget for a small business such as a coffee shop or to analyse data gathered from the coffee shop.
2/ Quantitative Analysis and Descriptive Statistics: how to gather and interpret large volumes of data in order to describe the information in concise and useful ways. For example, what is the average spend of a sample of customers in a coffee shop?
3/ Probability and Inferential Statistics: how to infer population parameters from sample statistics. For example, estimate how much is likely to be spent in the coffee shop in total.

This module is delivered using blended learning. Learning resources are available on Blackboard and participants engage in active learning exercises during face-to-face contact time.

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On completion of this module students should be able to:
Prepare spreadsheet models to store, manipulate and analyse quantitative data using common probability distributions and statistical functions.
Calculate, analyse and present useful statistical measurements from large-scale data sets.
Create and interpret inferential statistical statements about population parameters.
Interpret the results of data analyses with a view to informing decision making.  
Item Workload




Specified Learning Activities


Autonomous Student Learning




Description % of Final Grade Timing
Continuous Assessment: Combination of MCQ's and assignments


Varies over the Trimester
Examination: Written Exam


2 hour End of Trimester Exam


This module is not passable by compensation

Resit Opportunities

End of Semester Exam


Business students who fail this module in Semester 1 are required to take a resit exam counting for 100% in Semester 2 or repeat the module in full. Elective students may repeat, resit or substitute where permissible

Module Requisites and Incompatibles

Equivalent Modules

Quantitative Analysis for Busi (MIS10010), Data Analysis Decision Makers (SBUS10050)

Prior Learning

Curricular information is subject to change

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