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Curricular information is subject to change
On completing this module, participants will be expected to be able to
1. Identify primary sources of information on EU policies (e.g. legislation, standards) and the policy processes along with materials relevant to associated institutional stakeholders and business networks, which are necessary to inform business stakeholders' strategic decisions.
2. Identify and critically assess (using academic frameworks) the key issues and channels of participation in the EU policy processes for business stakeholders in order to advise management.
3. Prepare and write an individual research report and reflection on the European Union policy and policy processess including the role of business stakeholders as required using an academic non market strategy framework.
4. Contribute to and assist in the preparation of a group advisory report for a company on its stategy for engagement in the EU policy process.
An introduction to i. the concept of 'non-market' strategy, ii. the European Union (EU) institutions and policy processes and iii. the relations between the EU institutions, policy processes and business stakeholders, iv. research methods, will be provided via resources on Brightspace and Virtual Classroom lecture/sessions over the first part of the module. As the research groups are formed and these groups agree their research approach to the 'live' policy around the identification of the relevant non market environment and the 'brief' provided in respect to the 'company's' Advisory Note on non market strategy, the weekly lecture/sessions will be guided by the groups progress reports. The formation of the groups, the distribution of 'live' policy areas and the associated 'briefs' along with guidance on specific research will be continually facilitated by the lecturer through the weekly lecture/sessions, tutorials/consultations, formative feedback etc. through Brightspace, the Virtual Classroom, and Zoom.
The European Union 'live' policy areas to be examined in Spring 2021 trimester will be announced at the beginning of the module. The selection of 'live' policy areas reflect European Commission's Programme (2019-2024) and 2021 Work Programme, under the leadership of President Ursula von der Leyen, with priorities including 'A European Green Deal', 'Fitness for the digital age', 'a stronger Europe in the world', 'the promotion of the European way of life', 'an economy that works for the people' by highlighting the detailed associated proposals at various stages along the policy process. All of the 'live' policy areas examined by the groups will require consideration of the challenges facing the European Union as it addresses it future without the United Kingdom as a member, COVID 19, its leadership role in the world order and its own internal ambitions as member states assert their positions.
Student Effort Type | Hours |
---|---|
Lectures | 18 |
Tutorial | 6 |
Specified Learning Activities | 60 |
Autonomous Student Learning | 40 |
Online Learning | 6 |
Total | 130 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Assignment: Group 'Advisory Note' This assignment will incorporate an in semester formative presentation by the group on work in progress on which feedback will be provided. |
Coursework (End of Trimester) | n/a | Graded | Yes | 30 |
Assignment: Individual Research Report and Reflection | Coursework (End of Trimester) | n/a | Graded | Yes | 70 |
Resit In | Terminal Exam |
---|---|
Summer | No |
• Feedback individually to students, on an activity or draft prior to summative assessment
• Feedback individually to students, post-assessment
• Group/class feedback, post-assessment
Formative exercises and feedback A series of formative reports, exercises and presentations will facilitate individual students and groups as they undertake research into the live EU policy. These include weekly research reports, group exchanges, meetings (Zoom tutorials/consultations) with the module coordinator/lecturer and presentations for which feedback will be provided in lectures/sessions to the individual students and groups. Over the course of the semester individual students and groups are invited to consult with the module coordinator/lecturer on the preparation of their assignments. Assessment Guidelines and grade criteria for each assignment will be provided. Feedback on end of semester summative assignments - i. Group Advisory Note and ii. Individual Research Report and Reflection will be provided collectively and on request.