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Curricular information is subject to change
1. Perform a market opportunity assessment
2. Analyze market, operational, and accounting data
3. Devise a comprehensive new venture strategy
4. Evaluate new venture performance using the balanced scorecard
5. Develop planning and execution skills
6. Document strategy and performance in weekly reports
7. Communicate a new venture strategy
Student Effort Type | Hours |
---|---|
Lectures | 4 |
Small Group | 20 |
Specified Learning Activities | 75 |
Autonomous Student Learning | 26 |
Total | 125 |
Not applicable to this module.
Description | Timing | Component Scale | % of Final Grade | ||
---|---|---|---|---|---|
Examination: Final examination will involve answering questions on a short case and the simulation. | 2 hour End of Trimester Exam | Yes | Graded | Yes | 40 |
Group Project: You will be graded on your collective performance in the group simulation performance. Grades will be adjusted based on the level of engagement in the simulation and the results of a peer evaluation. | Throughout the Trimester | n/a | Graded | No | 25 |
Assignment: Wrtten case and assignments. | Throughout the Trimester | n/a | Graded | No | 15 |
Continuous Assessment: Continuous assessment is comprised of three sub-components: i) Quality and quantity of participation in case discussions ii) Quality of engagements in in-class activities, including presentations |
Throughout the Trimester | n/a | Graded | No | 20 |
Resit In | Terminal Exam |
---|---|
Autumn | Yes - 2 Hour |
• Feedback individually to students, post-assessment
• Group/class feedback, post-assessment
Not yet recorded.
Name | Role |
---|---|
Mr Pascal McNeill | Lecturer / Co-Lecturer |